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AvelStudio

Our projects Real projects, from websites to infrastructure.

Website builds and redesigns, SEO, acquisition campaigns, data tools and IT: a selection of projects, each with its context, what we did and the results where they were measured.

Let's discuss your projectView the projects

01Projects

A selection of our work, from e-commerce launch to infrastructure.

Select a project to see the context, what we did and the results achieved.

Insayn Design website page: portrait of three people in grey outfits, next to the studio's contact details in Barcelona.
  • Website redesign
  • WordPress
  • SEO
  • IT

Insayn Design

Digital redesign for an interior architecture studio in Barcelona: brand image, organic visibility and continuity of the technical environment.

View project details — Insayn Design
Elevate Capital home page: EC monogram over a photo of restaurant service.
  • Web design
  • WordPress
  • Business website

Elevate Capital

A WordPress business website for a hospitality consultant, with a restrained, carefully crafted art direction designed to strengthen credibility with a premium clientele.

View project details — Elevate Capital
Playa Grande home page: two people toasting over a paella facing the sea, under the headline “Vivir a lo grande”.
  • Web
  • Hotel booking
  • Hosting
  • IT

Playa Grande

Improvements to an existing hotel website, integration of a booking system and technical support on hosting, DNS and business email.

View project details — Playa Grande
Acupuncture website home page: Spanish headline inviting visitors to recover their well-being with acupuncture, over a photo of a session.
  • SEO
  • Content
  • Google Ads
  • Tracking

Acupuntura Barcelona

SEO and digital acquisition for an acupuncturist in Barcelona: website content, organic visibility and conversion tracking for campaigns.

View project details — Acupuntura Barcelona
Online store home page: headline about protected prescription pads compliant with the AFNOR R280 standard, next to a photo of a medical consultation.
  • Web design
  • WooCommerce
  • SEO
  • Google Ads
  • Tracking

Ordonnances sécurisées

Launch support for a family business supplying secure prescription pads to doctors: an e-commerce platform built for the sector's requirements, organic visibility and performance-driven paid acquisition.

View project details — Ordonnances sécurisées
Renovit home page: logo and headline presenting a local renovation contractor in Nantes and Saint-Herblain, on a blue background.
  • Web design
  • WordPress
  • Local SEO

Renovit

Website redesign for a renovation contractor, with a new content architecture built to showcase each service and capture qualified local searches.

View project details — Renovit
Andrew Staffing home page: headline inviting professionals and candidates to work with its team of recruitment experts.
  • Outsourced IT
  • Infrastructure
  • Data
  • Automation

Andrew Staffing

Technical support for a recruitment firm: IT infrastructure, staff onboarding and offboarding, data tools and automation of business tasks.

View project details — Andrew Staffing
Hostal Bedmates home page: view of Barcelona from Park Güell, with a booking module.
  • Web design
  • Website redesign
  • Hotel booking

Hostal Bedmates

Website redesign for a hotel to support its new branding and integrate a booking system suited to its business.

View project details — Hostal Bedmates

02Expertise

The expertise behind these projects.

Each project draws on one or more of our four areas of expertise, depending on what the business really needs.

  • 01

    Web design

    Fast, clear websites built to rank well and turn your visitors into customers.

  • 02

    SEO & digital marketing

    Get found on Google, run campaigns that pay off, and measure what really works.

  • 03

    Automation & AI

    AI built into your tools, data and processes, and automation for everything that wastes your time.

  • 04

    Outsourced IT

    Servers, network, backups, workstations and email: a single IT partner who knows your environment.

Contact

A project in mind?

Website, visibility, tools or IT: describe your situation and we'll tell you how we can help.

Let's discuss your project

contact@avelstudio.com+33 6 77 94 51 26

Project 01 / 08

Close
  • Website redesign
  • WordPress
  • SEO
  • IT

Insayn Design

Digital redesign for an interior architecture studio in Barcelona: brand image, organic visibility and continuity of the technical environment.

Insayn Design website page: portrait of three people in grey outfits, next to the studio's contact details in Barcelona.

01 — Context

For this interior architecture studio, its digital presence plays a key role in how the brand is perceived by a demanding clientele. The website had to reflect its premium positioning and showcase its work, with long-term technical support.

02 — What we did

Digital redesign
A complete redesign of the WordPress website and an update of its technical stack, for a presentation more consistent with the brand.
Search engine optimisation
Content and key pages optimised for the searches that matter to the studio's business.
Technical support
Regular follow-up after the redesign, and work on internal tools, including business email.

03 — Results

SEOorganic clicks year on year
+35%
SEOhigh-intent keywords ranking on the first page of Google
6

Expertise involved

Let's discuss your projectNext projectElevate Capital

Project 02 / 08

Close
  • Web design
  • WordPress
  • Business website

Elevate Capital

A WordPress business website for a hospitality consultant, with a restrained, carefully crafted art direction designed to strengthen credibility with a premium clientele.

Elevate Capital home page: EC monogram over a photo of restaurant service.

01 — Context

A web presence that had to reflect a hospitality consulting positioning, for clients who pay close attention to presentation. The goal: convey the seriousness of the business without visual excess.

02 — What we did

Art direction and web design
An interface built on restraint, readability and a clear visual hierarchy, balancing elegance and credibility.
Website build
Development of a WordPress business website to the client's specifications, with content organised to present the business clearly.

03 — Results

A web presence consistent with the intended positioning, driven by design and a clear presentation of the business.

Expertise involved

Let's discuss your projectNext projectPlaya Grande

Project 03 / 08

Close
  • Web
  • Hotel booking
  • Hosting
  • IT

Playa Grande

Improvements to an existing hotel website, integration of a booking system and technical support on hosting, DNS and business email.

Playa Grande home page: two people toasting over a paella facing the sea, under the headline “Vivir a lo grande”.

01 — Context

A website and a technical environment already in place. The goal: improve what existed without starting from scratch, add the features the business needed and handle several technical topics.

02 — What we did

Improving the existing website
Adjustments on the existing stack, rather than a full redesign that was not needed.
Hotel booking
Integration of a booking system and easier access to the booking journey from the website.
IT support
Advice and work on website hosting, DNS configuration and business email.

03 — Results

An improved existing website, an integrated booking journey and additional technical needs handled within the same engagement.

Expertise involved

Let's discuss your projectNext projectAcupuntura Barcelona

Project 04 / 08

Close
  • SEO
  • Content
  • Google Ads
  • Tracking

Acupuntura Barcelona

SEO and digital acquisition for an acupuncturist in Barcelona: website content, organic visibility and conversion tracking for campaigns.

Acupuncture website home page: Spanish headline inviting visitors to recover their well-being with acupuncture, over a photo of a session.

01 — Context

A website that generated little traffic. The challenge: become visible to people looking for acupuncture, and measure the results of marketing efforts.

02 — What we did

SEO optimisation
Existing content revised, editorial structure improved and a blog created to cover topics relevant to the practice.
Tracking and measurement
Tracking set up with Google Tag Manager: conversion goals defined and events configured.
Advertising campaign
Set-up and optimisation of a paid acquisition campaign, adjusted based on measured conversions.

03 — Results

SEOorganic clicks after the SEO work
×2
PPCcost per acquisition on the advertising campaign
€5.77

Expertise involved

Let's discuss your projectNext projectOrdonnances sécurisées

Project 05 / 08

Close
  • Web design
  • WooCommerce
  • SEO
  • Google Ads
  • Tracking

Ordonnances sécurisées

Launch support for a family business supplying secure prescription pads to doctors: an e-commerce platform built for the sector's requirements, organic visibility and performance-driven paid acquisition.

Online store home page: headline about protected prescription pads compliant with the AFNOR R280 standard, next to a photo of a medical consultation.

01 — Context

A commercial launch in a sensitive sector, where credibility, compliance and doctors' trust are essential. The website had to reflect the company's reliability, present its offer clearly and provide a buying experience suited to professional customers.

02 — What we did

Design and web build
Website design and development of a WooCommerce store: structure, presentation of the offer and buying experience, with particular attention to brand credibility.
Search engine optimisation
SEO work over several months: content, key pages and site structure optimised for the searches made by healthcare professionals. The site also became identifiable and quotable by AI-powered search tools, including ChatGPT.
Paid acquisition and tracking
A Google Search campaign targeting high-intent commercial searches, with a tagging plan and conversion tracking to monitor performance and optimise ad spend.

03 — Results

SEOhigh-intent keywords ranking on the first page of Google
8
PPCreturn on ad spend (ROAS) for the Google Ads campaign
> 5

Expertise involved

Let's discuss your projectNext projectRenovit

Project 06 / 08

Close
  • Web design
  • WordPress
  • Local SEO

Renovit

Website redesign for a renovation contractor, with a new content architecture built to showcase each service and capture qualified local searches.

Renovit home page: logo and headline presenting a local renovation contractor in Nantes and Saint-Herblain, on a blue background.

01 — Context

A local renovation contractor who needed a clearer, better-structured website able to showcase each of its services. Search visibility was key to attracting prospects looking for specific services in its area.

02 — What we did

Website redesign
A complete WordPress redesign: page structure, organisation of services and presentation of each offer to make it easier to understand.
Local SEO architecture
Content restructured around the company's services, with pages created to answer searches for each service and its local dimension.

03 — Results

SEOorganic clicks year on year
+44%

Expertise involved

Let's discuss your projectNext projectAndrew Staffing

Project 07 / 08

Close
  • Outsourced IT
  • Infrastructure
  • Data
  • Automation

Andrew Staffing

Technical support for a recruitment firm: IT infrastructure, staff onboarding and offboarding, data tools and automation of business tasks.

Andrew Staffing home page: headline inviting professionals and candidates to work with its team of recruitment experts.

01 — Context

A recruitment firm whose business relies on several digital tools, candidate data and a working IT infrastructure. The need: keep this environment running smoothly while developing tools tailored to the company.

02 — What we did

IT infrastructure and operations
Management of the IT environment, servers and backups. Work on the network, IP addressing, DHCP and telephony.
Staff onboarding and offboarding
Formalising and carrying out onboarding and offboarding for consultants, so that access and tools are managed consistently.
Data and business tools
Dashboards to track activity, and enrichment of the candidate database to make better use of the information.
Automation and AI
Assessment and rollout of automation and AI tools where they bring real value, to reduce some manual tasks.

03 — Results

  • Ongoing management of the IT infrastructure
  • IT operations for staff arrivals and departures handled
  • Tracking and analysis tools available
  • Better use of candidate data
  • New opportunities for business automation

Expertise involved

Let's discuss your projectNext projectHostal Bedmates

Project 08 / 08

Close
  • Web design
  • Website redesign
  • Hotel booking

Hostal Bedmates

Website redesign for a hotel to support its new branding and integrate a booking system suited to its business.

Hostal Bedmates home page: view of Barcelona from Park Güell, with a booking module.

01 — Context

A new brand identity to bring online, with easier access to useful information and to booking: a mix of presentation, user experience and technical integration challenges.

02 — What we did

Website redesign
Presentation aligned with the new branding, with content hierarchy and navigation redesigned.
Booking system
Integration of a hotel booking system into the user journey, consistent with the property's identity.

03 — Results

A redesigned web presence for the property's new positioning, with an integrated booking journey.

Expertise involved

Let's discuss your projectNext projectInsayn Design